Senior Product Designer and Product Manager
It's nice to meet you. Here's a little info about me. . .
My passion for design started with my internship at Victory Records when working towards my BFA at The School of The Art Institute of Chicago. Designing low-fi CD Album covers for very popular bands which sold millions of copies was thrilling. Now over 15 years later, I’m still creating user-centred designs as a UX/UI Senior Graphic Designer and it allows me to be an effective Product Leader. My natural interest in cognitive psychology and my desire to empathize, allows me to be creative when solving problems that deliver an amazing UX/CX. I love every part of the UX process including research, revealing what people think, doing surveys and interviews. I experiment with diverse tools to explore every facet of design and development.. Here are some of the tools I utilize to complete fantastic projects.
Tools: Adobe Creative Suite, Loveable AI, Gamma AI, Open AI Dev Platform, Make, Zapier, Figma, Miro, Canva, Trello, Planview Project, Asana,
Currently, I live and work remotely in Calgary, Alberta. I love to travel and it is my greatest source of inspiration.
Check out my work and let’s connect ~
1
Empathize
Understand client, business or product goals and objectives. Do competitor market research and ask questions like what has worked or not in the past.
2
Define
Use the research and choose the one problem to solve now and create problem statement. Review with client or stakeholders to finalize.
3
Ideate
Collaborative brainstorming with cross functional teams. Then narrow the ideas down to a few that align with the defined problem statement.
4
Prototype
Create the fastest option that will give you the most impact. Provide proofs or prototypes, gather feedback from stakeholders or client then iterate based on feedback.
5
test
Customize testing based on the project. Gather user feedback, create fake doors, price tests, etc. See how the product works in the real world and use insights/data to create finalized version.
“Good design is actually a lot harder to notice than poor design, in part because good designs fit our needs so well that the design is invisible, serving us without drawing attention to itself. Bad design, on the other hand, screams out its inadequacies, making itself very noticeable.”
— Don Norman